"Brand ambassador" is one of the most efficient marketing strategies, but which is often ignored
Instagram advertising bug widespread through Europe
Multi-destination ads with WhatsApp are not available right now: Uncheck WhatApp or remove the location in Europe to continue
6 indicators for valuable backlinks to your website
While no one knows for sure how Google measures the value of each backlink, there are several indicators that are generally accepted as true by the SEO community.
How to solve errors with Facebook Messenger campaigns not running
Find out how to solve the issues with Facebook click to message campaigns.
After 5 years and over 60k EURO in ad spend here are my 5 main tips for Facebook Ads
1. Nothing can replace Brand Awareness in a highly competitive niche. When you are promoting services or products in higly competitive industries (such as beauty, fashion, travel etc.), brand awareness will outweigh product quality and even price. 2. Images convert better than videos (the exception is gaming industry). Whether it`s single image or carousel ads, … Continue reading After 5 years and over 60k EURO in ad spend here are my 5 main tips for Facebook Ads
Main causes of Facebook Ads performance fluctuations through the pandemic and how to fix them
These past couple of months we've seen big fluctuations in Facebook Ads Campaigns performance. In some cases results have dropped as much as 60%, withous any changes in audience, budget or creative. Conversion rates sunk for retail businesses, meanwhile product prices kept increasing. But there is no surprise! The surge of ecommerce and online spending … Continue reading Main causes of Facebook Ads performance fluctuations through the pandemic and how to fix them
Google B.E.R.T. will change search results forever
Up till now, Google used to process queries word by word, in order. Google BERT is going to process words in relation to each other.
5 beginner SEO factors to address
5 SEO factors you should begin with when optimizing your website. Once you checked all 5 you should see an increase in rankings after 1 to 2 weeks.
The birth of great social media content
While it may be easier for a celebrity or a well known brand to beat the competition on social media, for the rest, hard work is still required. You have to be persistent, consistent and organized in order to create quality content.
Facebook Ads Guide – key factors which impact performance
A short guide for optimizing your Facebook Ads Campaigns. Read about Lookalike Audiences, Scaling and other important factors.