First 5 baby steps for better Google ranking

We all want our website to be visited by as many users as possible. Especially if you are trying to develop an online business, traffic is key for reaching your goals.

There are many ways to increase traffic to your website. Here are 5 starter tips:

INFORMATION IS KEY

In order to increase you visitors number you need to know what that number is. More than that, you need to know at what time during the day or on which day of the week you traffic increases. You also have to find out where are your visitors from (country and location).

You can get all this information from Google Analytics. It`s free and easy to set up. Or you could use a wordpress plugin, like JetPack, which gives you some info.

google analytics overview.png

MOBILE FRIENDLY

The number of users who surf the web from a mobile device has surpassed that of the desktop users. Thus you have to make sure your website is mobile friendly.

So what`s mobile friendly? Well, among others, it means your website will be displayed correctly on mobile browsers. The users won`t have to zoom in to be able to press a certain button and they won`t have to scroll sideways to see the whole page.

You can check here if your website is mobile friendly.

mobile friendly design

LOADING TIME

Most users don`t watch more than 10 seconds from video content. What do you think would happen if your website would take 15 seconds to load? Most users would give up trying to visit it.

If your website loads in 5 seconds you`re on the right path. If it takes longer, you should try to reduce image size and to remove features which are not needed on your homepage.

You can find out more about what you need to do in order to improve loading time from here.

pagespeed insights

SOCIAL MEDIA

Although Google doesn`t take into account the succes of you Facebook or Instagram profile, it will help if you create a G+ page for your business. Make sure you post frequently and use links to your website.

google + profile

RELEVANT CONTENT

In order to attract more visitors you need to know who they are! Define your target audience and try to establish what are the words they would use to find your content or product.

Use those keywords in your articles, page titles or descriprions for your website. You can also include keywords in the description of the images you use on your website and in their titles.

keywords-research-ss-1920

You won`t see the results right away. But in a couple of months you should be able to se improvements in your ranking. Good luck!

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